Agreement Capitalizes on Synacor’s Identity Management Prowess to
Enhance Subscriber Experiences
BUFFALO, N.Y. & ENGLEWOOD, Colo.--(BUSINESS WIRE)--
Synacor Inc. (Nasdaq: SYNC) and WOW! Internet, Cable & Phone (NYSE:
WOW), one of the nation’s leading broadband providers, today announced
that the companies have launched a new WOW! customer portal, and
renewed, extended, and expanded their partnership. The agreement
continues the current relationship that covers portal, advertising, and
email services.
WOW!’s residential customers will have an upgraded portal experience,
enhanced with Synacor’s Advanced Cloud ID solution, which simplifies the
WOW! TV Everywhere login experience. Now, WOW! TV subscribers will only
have to sign in on devices once to access authenticated TV Everywhere
apps. Once a user is signed into one app, all other participating
provider apps on a connected TV or mobile device will automatically log
the user into all other supported apps requiring authentication.
“Today's customers have extremely high expectations – especially as it
relates to their TV experience – and we want to provide them with a rich
and safe environment regardless of which device they are using,” said
Brian Hoekelman, Vice President of Product at WOW!. “Synacor has been a
great partner for us, and we are looking forward to giving our customers
even more with this expanded partnership.”
WOW! customers will benefit from the following services and features:
-
Modern portal experience with rich content aggregated from hundreds of
leading branded media sources
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Seamless, coordinated email communications experience across devices
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Important security upgrades
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Frictionless access to video content across devices
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Feature rich integration opportunities across services and devices
“We are honored to be renewing and expanding our relationship with WOW!
to help power the service enhancements they are providing to their
subscribers,” said Tim Schermerhorn, Senior Vice President, Service
Provider Sales and Marketing, Synacor. “Through our joint efforts, we
are delivering a more seamless customer experience deepening WOW!’s
engagement with its consumers.”
Recently, Synacor released a white paper, “Let
Them Watch More TV: How to Easily Overcome the Login Problem,”
outlining the challenges facing the pay TV industry’s deployment of
simplified sign-on solutions, the technical and strategic changes
resolving these concerns, and the many benefits of today’s best-in-class
simplified sign-on solutions.
About WOW! Internet, Cable & Phone
WOW! is one of the nation’s leading broadband providers, with a service
area that passes over three million residential, business and wholesale
consumers. WOW! provides service in 19 markets, primarily in the Midwest
and Southeast, including Illinois, Michigan, Indiana, Ohio, Maryland,
Alabama, Tennessee, South Carolina, Florida and Georgia. With an
expansive portfolio of advanced services including high‐speed Internet
services, cable TV, phone, business data, voice, and cloud services, the
company is dedicated to provide outstanding customer service at
affordable prices. Visit wowway.com or wowforbusiness.com for more
information.
About Synacor
Synacor (Nasdaq: SYNC) is the trusted technology development,
multiplatform services and revenue partner for video, internet and
communications providers, device manufacturers, governments and
enterprises. Synacor’s mission is to enable its customers to better
engage with their consumers. Its customers use Synacor’s technology
platforms and services to scale their businesses and extend their
subscriber relationships. Synacor delivers managed portals, advertising
solutions, email and collaboration platforms, end-to-end video solutions
and cloud-based identity management. www.synacor.com
View source version on businesswire.com: http://www.businesswire.com/news/home/20171115005201/en/
Source: Synacor Inc.