MyPersonal.com 2000 Press Releases
June 29th 2001
2001 Recap
UNIVERSITY OF PHOENIX ALUMNI NETWORK LAUNCHES FULL-SERVICE PERSONALIZED PORTAL FOR ALUMNI AND SUPPORTERS
Now University of Phoenix Students and Alumni Can Start Every Day Online with Their Own University of Phoenix Community
Phoenix, AZ (January 16, 2001) – The University of Phoenix Alumni Network unveiled its very own home on the Web at www.phoenixalumni.org, developed to give students and alumni an easy way to stay in touch with the university, while conducting their daily online activities. The University of Phoenix Alumni Network worked with MyPersonal.com Inc., the leading provider of branded online solutions and technologies for shared interest groups, to create their branded StartPage.
2000 Recap
MYPERSONAL.COM QUADRUPLES REGISTRATIONS THROUGH DIRECT MARKETING INITIATIVES
New Internet Company Finds Old Direct Marketing Tactics Are Still the Best Way to Reach Potential Customers
SAN FRANCISCO, Calif. (December 12, 2000) – MyPersonal.com Inc. (www.mypersonal.com) conducted a series of direct marketing campaigns that quadrupled its network-wide user base over a five-month period. MyPersonal achieved a 237% increase in registered users and an 88% decrease in customer acquisition costs through a combination of direct online and offline tactics.
MYPERSONAL.COM DEPLOYS VERSION 3.0 OF ITS BRANDED PORTAL APPLICATION PLATFORM; DELIVERING WIRELESS CAPABILITIES, PERSONALIZATION AND SPEED-TO-MARKET ADVANTAGES
SAN FRANCISCO, Calif. (October 16, 2000) – MyPersonal.com, Inc. (www.mypersonal.com) unveiled Version 3.0 of its patent-pending platform, offering clients the rapid development of a portal with modern personalization features, enhanced wireless capabilities and the ability to support diverse branding requirements.
MYPERSONAL.COM BEATS DIRECT MARKETING INDUSTRY AVERAGES WITH FOOTBALL TICKET SWEEPSTAKES FOR VIRGINIA TECH
SAN FRANCISCO, Calif. (October 12, 2000) – An unprecedented number of new Virginia Tech supporters have responded to an invitation to visit and register at their Hokies Internet portal, www.VaTechAlumni.com, as a result of MyPersonal’s latest direct marketing campaign.
THE OAKLAND RAIDERS & MYPERSONAL.COM LAUNCH FIRST OFFICIAL PROFESSIONAL FOOTBALL TEAM PORTAL FOR RAIDERS FANS
Oakland, Calif. (September 5, 2000) – MyPersonal.com, Inc. (www.mypersonal.com) The Oakland Raiders break new ground, debuting the first official, full-service portal of its kind among professional football teams. MyPersonal.com Inc. was drafted to build, host and maintain the personalized Raiders portal, www.myraiders.net, which provides fans access to free online features and services and the excitement of Raiders football all year long.
MYPERSONAL.COM STRIVES TO HELP SIGMA CHI TOP LAST YEAR’s $600,000 DONATION TO THE CHILDREN’s MIRACLE NETWORK
SAN FRANCISCO, Calif. (August 7, 2000) – MyPersonal.com, Inc. (www.mypersonal.com) the leading provider of branded online solutions and technologies to shared interest groups, and Sigma Chi Fraternity International are working together to help raise funds for the Children’s Miracle Network (CMN) and its 170 affiliated children’s hospitals.
