CINCINNATI BELL ACCELERATES ITS ZOOMTOWN HIGH-SPEED INTERNET ACCESS SERVICE WITH SYNACOR-BUILT PORTAL AND PREMIUM CONTENT PACKAGE

Synacor’s Portelus™ Technology Will Serve As The Platform for "ZoomTown Plus" Subscription Tier

January 3rd 2005

CINCINNATI, OH and BUFFALO, N.Y. – January 3, 2005 —
Cincinnati Bell, the leading provider of broadband services in the Greater
Cincinnati area and Synacor, the leading provider of technology supporting the
delivery of bundled online services, today announced the integration of
Synacor’s Portelus technology platform into Cincinnati Bell’s ZoomTown
High-Speed Internet Access service portal, offering customers, "ZoomTown Plus,"
a bundled package of premium subscription-only content that features an array of
entertainment, sports, family and educational services.


The "ZoomTown Plus" package offers a great value proposition
for Cincinnati Bell’s ZoomTown High-Speed Internet Access customers with
services that include AmericanGreetings.com, CNN NewsPass and CNN QuickCast,
Encyclopaedia Britannica, LiveBaseball from MLB.com, MusicNow Radio,
NASCAR.COM’s TrackPass with PitCommand, Shockwave.com GameBlast, and weather.com®.


"In this highly competitive marketplace, it’s important for
us to constantly look for ways to evolve our services to best meet the needs of
consumers," said Kevin Sullivan, vice president and general manager for Internet
services for Cincinnati Bell. "Teaming with Synacor to deliver the ZoomTown Plus
tier further extends the value of our services to our ZoomTown customers by
offering the best online premium content available, all from one company and on
one bill."


Synacor’s platform, Portelus, enables all the content that
makes up Cincinnati Bell’s ZoomTown High-Speed Internet service, including email
and text-messaging functionality, to be integrated and available through a
single sign-in and interface.


"We are excited to enhance the value of Cincinnati Bell’s
offerings with great online services," said Ron Frankel, CEO, Synacor. "Our
specialized broadband and personalization expertise, as well as, our proven
ability to partner effectively to provide the best high-speed Internet
experience available is certain to deliver great value to Cincinnati Bell’s
ZoomTown High-Speed Internet service customers."


About Cincinnati Bell Inc.
Cincinnati Bell Inc. (NYSE: CBB) is parent to one of the nation’s most respected
and best performing local exchange and wireless providers with a legacy of
unparalleled customer service excellence. Cincinnati Bell provides a wide range
of telecommunications products and services to residential and business
customers in Ohio, Kentucky and Indiana. For more information, visit
www.cincinnatibell.com.


About Synacor
Synacor enables Internet Service Providers (ISP) to easily bundle a wide variety
of subscription only premium, entertainment, and value added services into their
Internet access products. Synacor has integrated over 30 content and service
providers into its platform, Portelus, providing great value to consumers. This
network is the most complete catalog of subscription service providers available
from one source today. Portelus is private label reinforcing the brand of the
ISP. It also allows them to easily bundle, provision, support, and bill for
multiple services offered as part of a single rate code. Synacor’s Portelus
product suite is currently deployed and has achieved successes that exceed the
expectations of its customers. For more information visit www.synacor.com

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